Calling all startups. Apply to Tech4Africa ‘Ignite’.

We’re proud to launch Ignite, an initiative that will provide leading African startups with the opportunity to pitch their products to a carefully curated panel of Angel investors, mentors and business leaders. Startups selected to partake in the Tech4africa Ignite pitches will be given five minutes to showcase their products, with the opportunity to gain not only potential investors but also invaluable exposure to the wider Tech4Africa audience of thought leaders, decision makers, journalists, influencers and potential recruits.
About the purpose of this event, Gareth Knight, MD of Tech4Africa, said: “Twitter, FourSquare and Gowalla ‘broke’ in the US market, through their pitch stand demonstrations at SxSw. Our DNA is: engage, inspire, enable and innovate and it is for this reason that we decided to launch Ignite to highlight amazing ideas and allow African startups to use Tech4Africa as a platform to enable them to gain valuable press exposure and early stage investment.”

Ignite takes place in the main auditorium at Tech4Africa, happening from 27 to 28 October 2011 at The Forum in Bryanston, Johannesburg. The top 8 applicants will be required to demonstrate a working prototype of their early stage product to event attendees and a panel of judges. Whilst there is no formal prize, the winning startup will be announced on the second day of the conference and have the opportunity to present their innovation to the entire Tech4Africa audience. The winner will also receive valuable exposure and profiling through the Tech4Africa website and Tech4Africa.tv.

Interested startups should visit the Ignite page at the Tech4Africa site or get in touch using startups@t4a.feedmybeta.com. Deadline for submission is August 31, finalists will be announced in the first week of September.

The world-class line-up of technology evangelists presenting at Tech4Africa this year will provide South Africans the opportunity to learn about the role the web plays in African business and development. Keynote speakers include Josh Spear, one of the youngest and most respected digital marketing strategists in the world, and Herman Chinery-Hesse, commonly known as ‘The Bill Gates of Africa’. Spear and Chinery-Hesse join African and international thought leaders from organisations like Amazon, HP, Johns Hopkins University, Mozilla, SwiftRiver, the African Institution of Technology, Motribe, Clearleft, Ultinet Systems and many more.

An open letter to African technologists

PASSION = BRAIN FUEL.
DUMB BRAIN FULL OF GAS ALWAYS BEAT SMART BRAIN WITH EMPTY TANK.
SMART BRAIN WITH FULL TANK BEAT EVERYONE.

Dear African technologist, hacker, developer, geek, product guy, dreamer, thinker, tinkerer, manager, CEO, multi-national-organisation-in-Africa,

We’re at the beginning of a shift in technology usage, where mobile adoption and usage is quickly going to become more prevalent and ubiquitous than the PC. Bandwidth is getting faster and cheaper for both PC and mobile, despite the monopolies that have held everyone back for years. Infrastructure is now massively cheap and easy to scale. There are toolkits, API’s, platforms, frameworks, services and stacks for almost every technology need you may have. It’s easier now to create something, and innovate, than it ever has been. Not moving forward means you’re being left behind.

The traditional approaches we’ve been using for years are dying. People are looking for authenticity, value, engagement, real’ness for want of a better word.

Dream. Find something that provides value. Help people to get some of that value. Make it great. Remove the crappy stuff.

Stop banging the same drums. Stop thinking you’ve got it all figured out. Approach problems differently. Give your people space to think and tinker. Innovate.

Get massively hyped about your product or service. Tell everyone you know. Let go of any conservativeness you may have, because if you can’t get excited about what you do, then no-one else will. If you’re working for a crap company, leave it. There are better things to do with your precious time.

We can learn a lot from places like Silicon Valley, New York, Berlin, Israel, London, Austin, Chile, Singapore, Ireland and India. We can learn even more from the people who live in those places, how they work, what they do with their time, and ultimately the success they create. We can also learn from the people we live among, by asking them about the problems they face.

There is no shortage of investors or money, only shortages of good people, scalable and executable opportunities. Be the person who can execute and scale, and do it with a product that people will use, and the money won’t be a problem. But don’t use a perceived lack of investors, internal or external, as an excuse.

There are no accidents, only trying, failure, and then ultimately succeeding. As a technologist, today, your greatest asset is the time and technical gifts you have. Use them wisely.

There are many problems people face in emerging markets, and they all need elegant solutions. Find the value. Supply the demand for that value, by doing something that makes you get up in the morning with a spring in your step and a whistle in your tune.

In short, there are no excuses or reasons not to do something awesome, other than the ones we limit ourselves with. Africa has the potential to be one of the largest mobile markets on the planet.

What are you doing about it?

Gareth Knight
Founder, Tech4Africa
@oneafrikan

Registration now open for Tech4Africa 2011

A world-class line-up of international and African technologists will present at the Tech4Africa conference in October this year. The event provides South Africans with a rare opportunity to learn firsthand from technology evangelists about the role that the web plays in African business and development.

The two-day conference runs from 27 to 28 October 2011 at The Forum in Bryanston, Johannesburg and will bring international experience and perspectives to the African continent, while at the same time showcasing what Africans are doing with mobile, web, digital media and other emerging technologies.

Registration for the event is open and early bird tickets are available until 15th of June. To register or for further information, visit Tech4Africa or contact us.

“2010 saw the launch of Tech4Africa and we were met with overwhelming support from both the tech and business communities and our foundation partners, First National Bank and Internet Solutions,” says Gareth Knight, MD of Tech4Africa. “This year we’re delivering the same high standard of content and looking forward to bringing technologists together to look at what’s current now, with an emphasis on social media and how it’s relevant to digital marketing, mobile convergence, the growing cloud and the applications of BigData. We’re also focusing on great African technologists that really are leading the way.”

Keynote speakers include Josh Spear, one of the youngest and most respected digital marketing strategists in the world, and Herman Chinery-Hesse, commonly known as ‘The Bill Gates of Africa’.

Spear is a trend spotter, blogger and brand strategist, sought out for his fresh perspective and no-holds-barred style of consulting on everything from design and gadgets to authenticity and word-of-mouth. His recent focus has been the power of the blogosphere, technology, and the impact of digital media on the world. In addition to his internationally recognised trend-spotting blog, he is a founding partner of Undercurrent, a digital think-tank focused on exploring new ways to reach young people without interrupting them. With Africa rapidly leapfrogging the web and PC experience with a mobile one, the insights into how people and brands interact digitally is crucial, and indeed sets the stage for the foreseeable future. Spear has appeared in publications including Time Magazine, the New York Times and the Chicago Tribune and has presented for such diverse clients as McDonald’s, NBC, Pepsi, Virgin, The American Advertising Federation and The Google Zeitgeist conference.

Chinery-Hesse is a renowned Ghanaian technology entrepreneur who co-founded the million-dollar software company SOFTtribe, and then went on to launch BSL, which provides the infrastructure for entrepreneurs across Africa to sell products and receive payment through their cell phones. Chinery-Hesse is passionate about the contribution that technology can make in unlocking prosperity and wealth across Africa, and will be presenting his thesis on this. He has won a number of awards and is also an accomplished speaker who has delivered talks at the Wharton Business School, Harvard Business School, Cambridge University, the University of Ghana, and the TEDGlobal conference in Tanzania.

Spear and Chinery-Hesse are part of a line-up of African and international thought leaders from organisations like Amazon, HP, Johns Hopkins University, Mozilla, SwiftRiver, the African Institution of Technology, SimpleGeo, Motribe, Clearleft, Ultinet Systems and many more.

Knight adds, “With Tech4Africa our simple aim is to congregate the best practitioners in Africa and the world to provide inspiration, guidance, case studies, success stories and ultimately experience, so that Africans don’t need to travel the world to gain this understanding and exposure”.

SA cellphone users suddenly smart

A research study released today shows that the cellular habits of South African phone users have evolved dramatically in the past year as smartphones, mobile applications and the mobile Internet entered the mainstream.

The Mobility 2011 research project, conducted by World Wide Worx and backed by First National Bank, reveals that 39% of urban South Africans and 27% of rural users are now browsing the Internet on their phones. The study excludes “deep rural” users, and represents around 20-million South Africans aged 16 and above. This means that at least 6-million South Africans now have Internet access on their phones.

“Approximately 30% of FNB’s 2.6 million Cellphone Banking customer base is in the middle income segment. During the festive period for example, the FNB.Mobi site, which is generally accessed by the tech savvy via the internet on their Cell Phones, attracted high volumes of visitors. Cellphone Banking is becoming the preferred alternative as people across the board are driven by the ‘anywhere, anytime’ concept of banking.” says Ravesh Ramlakan, CEO FNB Cellphone Banking Solutions.

The big winner in terms of sites and services is Mxit, which enjoys the attention of 24% of cellphone users aged 16 and above (29% of urban, 19% of rural users). However, Facebook is catching up fast, reaching 22% of users, and in fact passing Mxit in the urban over-16 market, with 30% reach, versus 13% among rural users.

Twitter will also become a key mobile tool, almost catching up to MXit in the coming year, from a low 6% of cellular users at the end of 2010. The proportion of urban Twitter mobile users is exactly double that of rural users: 8%, against 4%.

“Twitter is the big surprise of the study”, says Arthur Goldstuck, managing director of World Wide Worx. “But it is being pushed so hard by media personalities, its time had to come”.

The most dramatic shift of all, however, is the arrival of e-mail in the rural user-base and its growth among urban users. There has been a substantial shift among the latter, with urban use rising from 10% in 2009 to 27% at the end of 2010. While the percentage growth among rural users is lower, the fact that it was almost non-existent a year before means the 12% penetration reported for 2010 indicates mobile e-mail becoming a mainstream tool across the population.

While cameras, diaries and games continue to dominate the list of features used on phones, FM radio and music players have become part of a mobile “Big Five”. However, there is a significant difference in the features preferred by urban and rural phone users. Three quarters of urban respondents (75%) use their phone cameras, but little more than half of rural respondents (55%). Music players on the phone get the vote of 53% of urban users, versus 36% of rural users. Surprisingly, the gap is reversed when it comes to games on the phone: 54% of urban users enjoy these, compared to 65% of rural users.

The Mobility 2011 project comprises two reports, namely the Mobile Consumer in SA 2011 and the Mobile Internet in SA 2011. It is based on face-to-face interviews with a nationally representative sample of South Africans, conducted towards the end of 2010.

m-Pedigree awarded the Grand Prix NetExplorateur 2011

At the fourth NetExplorateur Forum, the Grand Prix NetExplorateur 2011 was awarded to m-Pedigree. The Ghana-based project uses the mobile phone as a weapon against pharmaceutical counterfeiting with the aim of saving lives.

At UNESCO headquarters, Paris, Eric Besson, French Minister for Industry, Energy and the Digital Economy awarded the Grand Prix NetExplorateur to Bright Simons, founder of m-Pedigree, at a ceremony that also recognised nine winners of NetExplorateur of the Year awards. Every year, the Grand Prix NetExplorateur goes to the world’s best digital innovation.

m-Pedigree: saving lives with just a text message

Created in Ghana and successfully piloted in six African countries to date, the m-Pedigree platform is supported by technological partners such as Hewlett-Packard for IT infrastructure, pharmaceutical laboratories and government bodies. It makes instant authentication of drugs possible. Anyone can send a free text message to m-Pedigree quoting the code on the medicine’s packaging. The system sends back a message saying whether the product is genuine.

Fake medicine kills an estimated 2,000 people a day worldwide, chiefly in Africa and Southeast Asia. In some developing countries, fake medicine accounts for up to 25% of the market according to the WHO.

The NetExplorateur Forum: exclusive insight into the digital revolution

As the culmination of a year’s observation and analysis of the changes in digital society on a global scale, the NetExplorateur Forum was created in 2008. It has become an unmissable event at which 1,500 senior figures from business, politics and the media can grasp the most significant emerging initiatives and the most promising breakthroughs.

Thierry Happe, founder of the NetExplorateur Observatory, commented: “The Grand Prix NetExplorateur 2011 is an exemplary African initiative that delivers an exportable model, because fake medicine is now a global problem.”

The 9 NetExplorateurs of the Year 2011 (in addition to the Grand Prix)

CENSO 2010 (Brazil) The first fully digital national census of almost 200 million people.

HAL (Japan) A robot suit that enhances the muscle strength of people with reduced mobility and helps the human body in the hardest physical tasks.

FLATTR (Sweden) The first voluntary micropayment platform for rewarding the creators of digital content, with no amount too small.

E-SKIN (USA) A synthetic skin that gives robots a sense of touch.

LEWATMANA (Indonesia) A collaborative platform for beating the traffic in Jakarta.

OBAMI (South Africa) Creating a dedicated portal for schools through the social network concept.

NATURAL SECURITY (France) A biometric authentication system making electronic payment easier and safer.

MYTOWN (USA) Turning the real world into a Monopoly board where players can buy their favourite places to win points and deals.

DATASIFT (UK) A system that analyses messages from social media in real time.

The entrepreneur, an agent of change in the emerging markets?

The first edition of Tech4Africa last August proved to be one of the largest gatherings in Africa of international and local bright technologists, business people and entrepreneurs. One in that bunch was Bright Simons, the founder of mPedrigree.com, who sat on the panel “Mobile content for grownups, being clever with the simple”.

Simons, a young Ghanaian, embodies the figure of the entrepreneur of the emerging markets, as The Economist labelled him in its recent article “The other demographic dividend”. According to the influential magazine, this kind
of entrepreneur has an impressive ability to identify gaps in markets. This is something Simons has shown to have had. His development, mPedrigree, came up with an innovative solution for dealing with the epidemic of counterfeit drugs using the mobile phone. The service helps people to ensure that the medicines they are buying are legitimate and safe.

In his interview “Bright hope for continental scourge” for ITWeb, Simons recognizes that “I felt I could do something more than just write about the issue”. A massive tragedy in Nigeria related to fake drugs that killed 90 children and the daunting statistics about Africa’s plague of counterfeit drugs prompted him into action. From the drugs that find their way onto the market, 30% are illegitimate. And according to the UN, at least half of the anti-malaria tablets that are sold in Africa are counterfeit, meaning a business of about $438 million a year. Simons added that: “A 2001 Interpol research conducted in Lagos, Nigeria showed that 80% of all the medicines on sale were counterfeit.”

With his endeavour to transform lives, he bootstrapped the mPedigree system, which is very accessible and easy to use. Manufacturers place an unique code on the medicine label, which the consumers have to SMS to see whether the medicine is safe. Consumers are responded to with a simple “yes” or “no”, assuring whether the medicine is good for consumption or not. This is in effect a great consumer experience, simple and easy, but it wasn’t that way for Simons to implement it. In the interesting article Innovative Mobile Phone Strategies in the Developing World, Simons stressed that “when you develop new technologies, you are not trying to change the consumer; you are trying to change the manufacturer to serve the consumer”.

The raising figure of the entrepreneur in the emerging markets as an agent of change is backed up by academic research, as the article in The Economist points out. Demographers have often noted that most of the emerging world will stay young while the rich world ages. Among other benefits brought by this factor, this will be favourable due to the boost of a more entrepreneurial business culture. This is being reinforced by two big changes in the emerging world:

1- The information-technology revolution: Many consumers in emerging markets are much more likely to access the Internet via mobile devices rather than PCs. “That gives local entrepreneurs an advantage”, says Rob Salkowitz, the author of “Young World Rising”, meaning that Africans can build companies around coming technology, while their Western peers first have to transform old systems and mindsets to do it.

2- Pro-entrepreneurial revolution: Global institutions such as the World Bank and the World Economic Forum as well as several big companies have helped to popularise entrepreneurialism.

These facts may show that Bright Simons, as many other successful African social entrepreneurs, could be in fact representatives of a new leadership scenario in the emerging markets, which drives change and promotes transparency by connecting people and organizations via communications technologies. If this is true for the whole of Africa, it has to be proved, but cases like Simons’ clearly show that technology and entrepreneurship can be a solution to fight some of the toughest plagues that hit the continent: political and economic inefficiencies.

Do you think entrepreneurialism could be an agent of change for Africa?